One More Customer Featuring Fran Tarkenton and Scott Miller
The 6 C's of Marketing!
Scott Miller is the Founder & CEO of Core Strategy Group and a world-renowned marketing expert and political consultant. Scott and Fran are longtime friends and business partners, and Scott was also Fran's co-author on the One More Customer!
ABOUT OUR GUEST
Scott Miller is the Founder & CEO of Core Strategy Group, a firm which specializes in developing communications, marketing and branding strategies for clients as diverse as Apple, McDonald’s, Verizon, Microsoft, Coca-Cola, Google, American Express, The Home Depot and The Walt Disney Company. He has been a communications strategist for dozens of U.S. Presidential, Senatorial and gubernatorial campaigns, as well as for international leaders and organizations. He was formerly Creative Director of McCann-Erickson in New York and has won every major award for creative excellence in the advertising industry, including Clio Awards and a Lion d’Or from the Cannes Film Festival. He has written several books, including co-authoring One More Customer with long-time friend and collaborator Fran Tarkenton. Scott is a member of the Council on Foreign Relations, a graduate of Washington & Lee University, and lives in Atlanta, Georgia with his wife Denise.